AmazAntz Solutions Private Limited's Profile
AmazAntz Solutions Private Limited
Business Category: Education
Founding Year: 2015
Startup Stage: Revenue Generation
Support Required: Funding Mentoring Others
Fund requirement (): 3500000
Structure of the Company: PVT Ltd.
Website: www.amazantz.com
Business Overview
Executive Summary: AmazAntz assists large and proactive organizations, in ‘Learning Experience Design’ with a team of dynamic, experienced and creative professionals. It helps customers across industry verticals to: • Deliver operational readiness • Create new competencies • Enhance workforce effectiveness • Optimize performance.
Market need: Large organizations, across industry verticals, need to continually train their workforces on various topics to remain healthy and competitive. The challenges that they face in doing so are: • Lack of scalability of both content and the delivery mechanism • Shortage of “Experts” making the deployment process both expensive and time consuming. • Challenges of making the content engaging enough to guarantee retention. • Proper tracking and assessment of the learners 5. Measurability of the learning.
Product/Service description: AmazAntz, armed with more than a decade of experience in tackling these challenges has come-up with ‘SIMPLE’, which is a unique methodology for content creation that gives content creation a fresh perspective and results in richer engagement, effective learning and reduction in costs. SIMPLE expands to mean Scalable, Interactive, Measureable and Practical Learning Experience. AmazAntz’ “Learning Experience Design” is unique as it addresses the entire spectrum of mass learning right from content creation to deployment to assessment. It is learner focussed and ensures attention, retention, reproduction and motivation of the learner. AmazAntz have also developed a Learning Management System, called ‘eLspace’, which is a technology solution to ease the challenges in training deployment, learner tracking and assessment. AmazAntz has assisted and continues to assist several large corporates and organizations in their “Learning Experience Design” efforts. Currently, it is diversifying into the development of “Ready-to-Use” learning products, which can be utilized by the corporates on “per user” basis. AmazAntz aims to become the “most preferred partner” of organizations across the World, in the space of eLearning by specializing in cutting edge “Learning Experience Design”.
Customers/Users: ITC Limited, GSK Limited, Dominoes, SaveLife Foundation (Supported by M&M), Concentrix, BPL Plasma (USA), KED Plasma (USA) and Siegwerk (Germany) are some of our clients.
Revenue Model: We have two revenue models: 1. The Service Delivery Model: Here the customer is charged on a project to project basis based on the effort estimate (man-hours per project) for the development of the project. 2. Learning Product Model: Here we invest in producing "off the shelf" generic learning products, which are sold to multiple clients. This gives us to "Leverage" our assets and provides a multiplier effect to the revenue.
Current traction: Traction so far… i. From 01 employee in Sept-14 to 18 employees in July-15. ii. 2014-15 (1st Year) Topline of Rs. 20 Lakhs iii. 2015-16 (2nd year) Topline of Rs. 68 Lakhs iv. A topline growth of approx. 300% v. 2015-16 profit (before Tax) of Rs. 8.33 Lakhs vi. Positive feedback from Clients and many repeat orders vii. Selection by IIMC-IP for virtual incubation
Promoters' Information
Imran Ahmed
Academic Qualifications: Graduate
Professional Qualifications:
Past Experiences: Imran heads AmazAntz with his domain specific expertise in Learning Solutions and ensures that products and solutions are completed on time and on budget for the success of our partners. Imran is a new age entrepreneur with a vision to leave a strong footprint in the world, empowering the human race with the ideas, that make people more independent in thinking, and more eloquent in communication. Skilled with analytical, managerial and leadership competencies, Imran has driven projects for various Blue Chip companies across diverse domains like Oil and Gas, Consumer Products, Travel and Tourism, Automobile, FMCG, Pharmaceuticals, Education and Entertainment. A social entrepreneur by heart, Imran nurtures an arts and media organization known as PhotoPeer, building a community of artists and art enthusiasts to enable expressions and raise questions on contemporary issues.
Anupam Dasgupta
Academic Qualifications: Graduate
Professional Qualifications:
Past Experiences: Anupam, who has been in the industry for over 15 years, spearheads AmazAntz’s innovation efforts by leading its design strategy & development initiatives. He possesses expertise in blending instructional design with creative use of multimedia. He guides other creative associates on conceptualization, production methodology and design finalization with his experience in e-learning and interactive multimedia design, along with strong visual design and project management skills. Anupam's professional prowess lies in User Experience Design, Visual Scheming, Project Management, and quality checking. He is responsible for guiding a team and developing their skill sets. Being intensely passionate about theater, Anupam leads a theater team and writes and directs plays several time. His other interests are photography, illustrations and typography.
Atanu Choudhury
Academic Qualifications: Graduate
Professional Qualifications:
Past Experiences: Atanu is a senior operations executive with extensive industry experience in corporate sales, financial management, strategic planning, and transition management. Holding an industry experience of about 17 years, he has been instrumental in setting up fully functional organizations by designing sales strategy, driving the sales force, streamlining operational activities, and contributing to their growth in various capacities. With thorough analytical knowledge & leadership, he has served diverse industries such as insurance, agro, media & education. With his proficiency in setting up systems & processes he has worked with Indian Idol Academy, ZEE Education & Centre for Educational Technology - IIT KGP. Young at heart, he is a passionate singer and keyboard player. A Black Belt holder in Kyokushin Karate, he has immense passion to do anything that gives him an adrenaline rush.
