Edwell Solutions Private Limited's Profile
Edwell Solutions Private Limited
Business Category: Education
Founding Year: 2012
Startup Stage: Revenue Generation
Support Required: Funding Mentoring
Fund requirement (): 7500000
Structure of the Company: PVT Ltd.
Website: www.edwell.in
Business Overview
Executive Summary: Edwell Solutions provides audio and visual-based learning via low cost android-based multimedia screen in budget private schools. The Company is trying to solve two of the most common problems in these schools - absence of an interactive teaching mechanism and absence of affordable technology-based education delivery model. They are currently working with 28 budget private schools in Uttarakhand impacting 4000+ students. Their vision is to reach 600 budget private schools in the next 3 years.
Market need: - Absence of interactive teaching mechanism in budget private schools. - Less skilled teachers in utilization of ICT for education development. - Old teaching methodology of one way communication i.e. from teachers to students. - Less interest of students for subject of science & maths. - Less parents engagement in school education system. - Absence of affordable technology based education delivery model for budget schools.
Product/Service description: - Multimedia based education enhancing the learning interest of students for specific subjects. - Teachers training in usage of multimedia device & weekly visit by Edwell representative making them confident in usage of this facility for day to day teaching. - The methodology involving students & motivating them to ask questions for particular topics. - Monthly assessment technique helping to know the areas of improvement in the classroom & making schedule for revision of topics on month on month basis. - Sending updates of monthly assessment directly to parents via SMS keep them updated about learning outcomes of students in school.
Customers/Users: Budget private schools with strength 100-300 located in rural/semi urban areas with a minimum population of 2000. In these schools students from pre primary to Std.5th are covered via multimedia based education. These students studying at budget private schools score above BPL and below middle class segment with annual household income of INR 60,000 to INR 120,000 since either of their parents working in factories have their own petty shops or dependent on agriculture or local business. The monthly fees charged from students in these schools range from INR 250 to 600.
Revenue Model: 1) Monthly payment system by school against the hardware and software installation as well as monthly service and assessment support. 2) One Classroom in school is converted into Digital Classroom. 3) For 100-150 students, School pays INR 5000 per month. 4) For 150-200 students, School pays INR 6000 per month.
Current traction: Till March’2017 Edwell Solutions has reached with E-Learning facilities at 28 budget private schools in Tehri Garhwal, Dehradun & Haridwar district of Uttarakhand. Company serves 4000+ students studying in pre primary to Std.8th at these budget private schools.
Promoters' Information
Ram Kumar
MBA-Banking & Finance, PGP-Entrepreneurship Management
Ram Kumar
Academic Qualifications: B.Com.(Taxation & Audit)
Professional Qualifications: MBA-Banking & Finance, PGP-Entrepreneurship Management
Past Experiences: A CNBC TV 18 Young Turks featured entrepreneur Ram has worked extensively on affordable education model in India. He structured & led projects on online education with education department of Uttarakhand province & has worked directly with large hydropower public sector undertaking (THDC India Ltd) on CSR domain in E-Learning sector. Under his leadership Edwell Solutions has emerged as one of the preferred technology partners for budget private schools in Uttarakhand. Also, the model of E-learning implemented by Edwell Solutions at Government Primary Schools under District Innovation Fund of Uttarakhand has been identified as one of the innovative projects in state & has been credited as a case in state innovation council. In his previous roles Ram has been associated with Mahindra Satyam working on business strategy formulation, NABARD working on financial inclusion, Water.org working on water & sanitation. Working in microfinance sector, Ram has incorporated first NGO-MFI in Uttarakhand expanding the access of financial services to underserved hilly regions of state. Winning national level recognition in India, Ram has got selected in prestigious Tata Social Enterprise Challenge Awards-2013 conducted in collaboration with IIM Calcutta and a part of Pearson Affordable Learning Fund-Village Capital Edupreneurs Cohort-2013. He is a post graduate in entrepreneurship management from leading business school XLRI Jamshedpur, India and is passionate towards making education available to all. Ram has been recognized as one of finalist in prestigious Young Entrepreneur Awards-2015 by Business World magazine for his innovative work in technology enabled affordable education.
Arpit Parikh
CA, PGP-Entrepreneurship Management
Arpit Parikh
Academic Qualifications: B.Com.
Professional Qualifications: CA, PGP-Entrepreneurship Management
Past Experiences: Worked as the position of Vice President at a boutique Investment Banking firm based out of the financial capital of India, Mumbai. He has been involved in raising of capital by both Equity as well as Debt routes for various corporate. He has also handled assignments involving Valuation, Business Process Engineering, Restructuring etc. He has worked with MNC's such as Deloitte and has been involved in various assignments for companies such as Indiabulls, Abbott, Dow Chemicals, Jeena & co., Zobele group, Hindustan Diamond company etc. Having done Entrepreneurship Management from XLRI Jamshedpur, he understands the nooks of doing businesses in various sectors. He is a Chartered Accountant by profession and has immense control over the subject of Finance.
